The main festivities in San Roque are the Holly Week and the Royal Fair.
In the fist you can walk along its streets and smell the sweet scent of orange blossom and jasmine, and incense during the Holy Week.
This festival was given the prestigious title of Events of Andalusian Tourist Interest, reaching its climax with the Good Friday processions when twelve floats featuring the Twelve Stations of the Cross leave the Saint Mary the Crowned Parish Church.
The other special festivity is the Royal Fair in August should be visited when the town is teeming with people dressed in colourful flamenco dresses, riding thoroughbred horses, singing and dancing fandangos.
The people from San Roque are kind, friendly and fun-loving.